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    by Andi Moore | 11.03.2021

    There is a lot of competition in this market, but the companies that will succeed in the future are those that have innovative new ideas on how to generate real estate leads.

    The best have been able to stay relevant due to their ability to keep up with changing technology while also providing value to their users. Lead generation companies help businesses and their agents to connect and work with potential clients. A lead generation company may provide the client's contact information, as well as any information that pertains to it, which is useful for those who are looking for a new client. Here are some of the top real estate lead generation companies at their prime right now.
    Lead generation companies are essential for real estate agents. It is the only way to start making your business grow. To make decisions, you need to compare several lead generation companies. A lot of people overlook the power of lead generation software. But, it is essential for anyone who wants their business to grow. Lead generation software can provide you with an automated experience that helps you close more deals at a higher rate. The best real estate lead generation software allows you to view all your data in one place, gives you access even offline, and makes it easy for you to track everything from one system. It allows you to eliminate manual work so that you have more time for sales calls and prospecting.
    In this article, we'll take a look at what's been working so far and then examine some of the most innovative real estate lead generation companies for 2021.
  • Table of Contents





    The Social Agent Pro

    Facebook & Instagram



    Brand Awareness



    OTT & Display Ads



    Buyer Leads



    Seller Leads



    Zillow & Realtor

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  • Chime

    Best All-In-One Solution

    Chime, one of the new generation of real estate lead generation companies, is taking technology to the next level in an industry that has been slow to adopt it.

    It's not just about better lead generation for agents though. It is about providing a superior customer experience. A company that can do that will be around for the long haul.

    The Chime app puts agents in control of their leads and provides them with more information than any other service on the market. Agents can target leads based on specific criteria, send them instant messages, and view all the information they need in one convenient location.

    Chime also offers free automatic texting which allows agents to communicate with their leads without having to constantly check their phone.

    And most importantly, Chime is easy to use. The app is compatible with both iPhone and Android devices and can be accessed anywhere at any time making it perfect for agents on the go.

    Agents have found that using Chime has increased their productivity considerably by putting all of their leads in one place so they are not running back and forth between multiple websites trying to keep up with all the information they need. And best of all, Chime works!
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  • Best Paid Social Media Leads

    The biggest social media lead generation company in the world is called The Social Agent. You may never have heard of this company, but you almost certainly know the people who run it. We are at the top of the social media game; we are rockstars in this space.
    The Social Agent has been helping real estate agents to generate more leads for over six years. We are the first company of our kind that has focused entirely on real estate lead generation. We are experts at what we do and we treat your business as if it were our own.
    The Social Agent helps you find and engage with your most passionate customers. We use our complex web of social connections and analytics to find the social media personalities most likely to respond to your brand and lead you to your most important prospects.
    Our unique approach allows us to help you get results that other agencies can't because we understand that social media isn't about one-off campaigns; it's about ongoing engagement and relationships.
    The Social Agent is a company that manages social media accounts for real estate agents. They offer a range of services, that help realtors with their social media presence. The Social Agent creates, curates and posts ads to the chosen accounts to ensure that your brand stays at the top of your potential clients' minds.

    The Social Agent's pricing structure is simple: real estate agents pay a monthly fee per account. In addition to simply keeping up appearances on social media accounts, The Social Agent offers valuable tips on how to best utilize each platform so you can attract potential clients from each site. The company also maintains a blog where it shares valuable information about the latest trends in the industry.
  • Best Brand Awareness Ads

    Adwerx is one of the top real estate lead generation companies in the industry. They have spent years in the business and have a wide range of offerings to help you with all your advertising needs. Whether it's for SEO, PPC, Social Media Advertising, or any other form of advertising they are there to help.

    Adwerx has been in the industry for many years. It was founded by Travis Shrum in 2001. They are located in Austin, Texas and have a great team of employees to help you out with any problems or concerns that you may have.

    Adwerx is also an advertising partner with many other companies in the area. Working with other companies is something that most lead generation companies don't do but it helps to boost their sales and give them more exposure to potential clients who need their services.
  • AdCritter

    Best Display & Streaming TV Ads

    AdCritter specializes in residential property leads. They target consumers who are most likely to buy or sell homes in the near future, based on your desired criteria. Their display ad campaigns are affordable, highly targeted and offer quick ROI.
    They have developed a proprietary software that allows them to pinpoint consumers who are most likely to sell or buy homes. They then target them with the highest converting ad campaign for real estate, bringing you more sales leads at a fraction of the cost of the competition.

    Advertisers have access to AdCritter's advanced reporting tools which provide insight into daily ad performance, keywords, demographics, delivery status and more.

    AdCritter is an online advertising company that offers search engine marketing solutions for real estate professionals. Other services include pay per click management, search engine optimization services and lead generation programs designed to maximize your ROI. AdCritter has relationships with hundreds of publishers who deliver thousands of web pages to our network every day.

    Their team of certified professionals includes real estate agents, Google Adwords certified professionals and SEO experts who can help you get your home business noticed online. Hiring their services will help you get more traffic and leads at low costs.  
    AdCritter offers Real Estate advertisers an easy way to reach their target audience with relevant ads that are delivered on Real Estate related websites. Real Estate advertisers can also use our real time reporting features to view data on clicks, impressions and click through rates to see how their campaigns are performing in real time.
  • BoldLeads

    Best Buyer Lead Solution

    BoldLeads is a full-service real estate lead generation company specializing in top quality leads. They have been in business for several years and have grown to become the largest independent provider of real estate leads in the US. In order to keep their clients, they provide them with a wide variety of necessary tools including high-end technology, superior customer support, and a myriad of marketing options including blogging, social media, email campaigns, and search engine optimization. Their agents have access to all of this for free as part of our service. They can take control of their leads and learn how to generate them on their own.

    The BoldLeads team consists of a wide range of individuals from different professions who all share one common goal: to provide real estate lead generation services that will make their clients successful. They understand that there is no one size fits all approach when it comes to marketing and that each client needs something different based on their goals and objectives.
    BoldLeads is one of the most comprehensive national real estate lead generation companies today. Their unique approach allows them to target leads from across the country, which helps eliminate the problem many real estate professionals face in not having local leads available in their area. They offer a full suite of tools and solutions.
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  • Offrs.com

    Best Seller Lead Solution

    Realtors can use Offrs to get home seller leads that help them be the first agent to pitch to sellers, which dramatically improves their chances of becoming the listing agent. With Offrs, realtors can find out about home sellers who are looking for a buyer before their homes go on the market and pitch to them directly. This gives them a massive advantage in the marketplace, because most home sellers don't want to wait for their homes to be sold by a broker who is not familiar with their needs and preferences.

    By giving realtors access to home seller leads that no one else has, Offrs gives them an edge over their competition. In addition, their platform has been designed from ground up specifically for realtors, making it easy for them to use and understand. They have also made sure that the service is completely secure so that the privacy of home sellers is protected at all times.
    It takes a lot of effort to find the right buyer for your clients. But getting a listing is a lot harder. With more than a million real estate brokers in the country, getting listings is anything but easy. At Offrs, a lead generation platform made for realtors, they identify the most likely home sellers that are planning to put their house on the market within 12 months. By providing these home seller leads, they give brokers an edge by approaching sellers and pitching to them before anyone else does. In most cases, the first broker to reach out to a seller becomes the listing agent. That is why it pays to be in the loop through Offrs.
  • Portals

    Zillow Premier Agent

    The Zillow Premier Agent advertising platform is specifically designed for real estate agents. It allows the agent to customize their page to include information about their services, contact information, featured listings, testimonials, and much more. The Zillow Premier Agent module allows agents to manage all of their clients from one centralized location.

    Zillow Premier Agent is an all-in-one solution for real estate professionals, combining marketing tools with CRM functionalities. The idea behind it is to provide a modern approach in advertising in order to reach today's tech-savvy consumers.
    As a local advertising platform that connects real estate agents with millions of consumers through the largest and most trusted mobile and desktop platforms in the industry. They have more than tens of thousands of real estate advertisers who spend more 500+ million each year to advertise on their trusted platform. This means that Zillow Premier Agent is a top real estate lead generation company.

    Zillow Premier Agent gives you access to a variety of targeted advertising opportunities to help you connect with consumers who are looking for a Realtor® or home-related services in your area. With a wide range of advertising options, you can get your company in front of potential clients wherever they're looking.

    Zillow Premier Agent offers an easy-to-use interface that allows you to create and schedule campaigns directly from one interface. You can add or remove images, text and video from any campaign with just a few clicks. The platform also allows you to segment your audience based on location, demographics and household income, allowing you to target the exact audience you want while keeping your message consistent across all of your marketing efforts.

    Realtor.com Pro

    Realtor.com offers leads from buyers actively searching for their next home in your market, combined with software that can help agents and teams capture, communicate and connect with leads. Get in front of serious buyers searching on realtor.com then follow up with ease.
    It's a great opportunity for agents to build their pipeline with high-quality buyer leads and for teams to streamline the processes that help them capture, communicate and connect with leads.
    Whether you're looking to generate leads, manage your pipeline or close deals faster, Realtor.com is a great source. They work with thousands of local real estate agents and brokerages to bring you the most up-to-date listings and connect you with potential clients. Listings include property details like photos, maps, tax records and more. Plus, they provide powerful software tools designed to help you find new business and keep in touch with your clients.
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