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  • Marketing Plan

    The Social Agent is reader-supported. When you buy through links on our site, we may earn an affiliate commission​.

    by Andi Moore | 11.29.2021

    Creating a marketing plan for your real estate business can feel quite arduous most especially if you’re busy running your business. So we’ve created a One page Real Estate Marketing Plan for you.

    Do you have a marketing plan? If you answered yes, then great! If you answered no, then also great! Developing a plan is the best first step to take your real estate business another notch higher.

    The idea of an "Online Marketing Plan" might be new to you. It is one of those things that seems like a good idea, but you aren't really sure where to start. So we’ve put together this super easy to use one-guide that you can download and start using right away.

  • Prospecting & Promotion

    Your Target Market

    Define your ideal client. Include the age range, interests, buyer or seller type, characteristics, etc.

    Your Message

    Write out your value proposition to your ideal prospect and why they should choose you.


    Determine which channels you will use to get in front of your ideal target market.

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  • Leads & Conversion

    Lead Capture

    List where you are going to get leads from. Whether you buy them or get them organically you needs new leads.

    Lead Nurturing

    When you get a new lead or referral where do you put it and what do you do with it?

    Lead Conversion

    Leads and contacts are worthless unless you have a conversion strategy.

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  • Client & Service

    Customer Experience

    How will you deliver a white-glove, first-class experience?

    Customer Value

    What can you do to increase the lifetime value of your clients?


    How do you generate a steady stream of referrals?

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