As a business owner, you're competing with other businesses of the same type within your area. It's up to you to find and retain existing and new customers. To do this, you have to learn how to compete for SEO on a local level. You might not have put much thought into your online presence in the past, but these days it's a must. Consumers are connected to the Internet through their devices daily, and when they need a product or service, the Internet is the first place they look.
Work on your homepage and website
- Make sure your site is visually appealing.
- Provide accurate information about your products and services. Change your information as needed.
- Respond to questions and comments left on your page.
- Interact with visitors.
Google business page
Starting a Google business page will help your SEO. Make sure the information you provide is accurate and up to date. If you want to help your Google Maps ranking, a Google business page is the best way to do it.
Ask for and respond to reviews
At the conclusion of a business transaction, ask your customers to leave you a review. You can also follow up with an email to request the review. Always respond to reviews in a professional, polite manner. It can be difficult to remain calm and pleasant when you receive a negative review, but it's important that you do. You don't want potential clients to see you as unprofessional.
Set up your Facebook page
Set up your social media pages. Facebook helps you stay connected with your clients and potential clients, but it only helps if you use it. You can't set up the page and then forget about it. Having a strategy for your social media accounts helps you get the most out of them. Your social media page pointing visitors to your business helps your SEO ranking; it puts you higher up, which is what you want.
The higher your SEO ranking, the better for your business. Each visitor to your page allows you the chance to convert them into paying customers. Work on your local SEO ranking and watch your business grow.