• Facebook & Instagram Leads

    Exclusive Lead Generation on Facebook & Instagram

  • How It Works

    Reach Homeowners On The Largest Social Networks

    1

    Claim Zips & Advertise

    Choose your favorite zip codes for exclusive lead generation and pick your plan.

    2

    Onboarding

    We get all the information needed to run local Facebook & Instagram Ads in your market for you and set up your lead routing.

    3

    Follow-up & Nurture

    We'll route leads directly to you via text and email with an free auto-responder. Simply follow-up & engage your leads to convert.

    4

    Convert

    Qualify leads to set appointments, increase your sphere and earn new business in your market.

    5

    Test, Measure & Increase Exposure In Your Markets

    With detailed reporting you can evaluate where you are getting the best bang for your buck. You will get weekly reporting delivered right to your email.

  • The Ad Process

    We will do all the heavy lifting to place your ads and schedule them at the right times. We handle all the ad creation, budgeting, placement & targeting so you can focus on converting.

    Newsfeed Ad

    Desktop, Mobile & Instagram

    Ad Placement on Facebook & Instagram

    Lead Form

    Pre-filled Lead Form

    Verified Lead Information

    Thank You Page

    Branding to Support Lead Gen

    Route all leads to your Business Page

  • Check Availability

    Fill out the form below to see if your markets are available.

  • Detailed Ad Reporting

    Nerd out on all of the data we can see about your market and become the expert.

    Ad Overview

    See all of the juicy details on a weekly basis.

    Audience Insights

    See who is submitting leads in your market. No more guessing who should see your ad.

    See Where People Are Browsing

    Think the iPhone is more popular than an Android in your area?

    Don't Waste Money Advertising On The Wrong Day Or Time Of Day

    See when people are most likely to submit leads.

  • City Ad FAQ's

    We hope the answers below answer all of your questions.

    General Questions

    Who Are We?

    The Social Agent is a product suite of Adzeey, LLC. We are social media advertisers and marketers who believe real estate agents are vital to the home-selling process and we want to put you in position to get listings in your primary area of focus.

     

    How Does It Work?

    We have built a lead form right inside of Facebook & Instagram to get prospective sellers or buyers to submit their information to the best agents in their market for a home valuation or to be set up on an MLS search. We use 3rd Party smart data to build custom audiences for you to make sure your ads are showing up in front of the right people.

     

    Where Do The Ads Show Up?

    We place the Seller & Buyer ads directly in the desktop and mobile news feeds of consumers on Facebook & Instagram.

     

    This happens to nearly everyone with a Facebook or Instagram account: You’re shopping online for clothes and you begin to see advertisements of the exact items you were looking for on your Instagram and Facebook newsfeed. We do the same for home seller and home buyers.

     

    How Important Is Social Media?

    Currently, there are 7-8 million movers per month on Facebook, Instagram and its Audience Network. We help you to become the exclusive agent to advertise on Facebook and Instagram in your local market.

     

    What Is The Lead Quality?

    Because the lead form is pre-populated with the consumer's Facebook profile information, the lead information is 98% accurate. With that said, that does not mean the contract is already at your front door. Some folks might not be ready to sell or buy at this very moment. Keep them in your Social Sphere, start a drip campaign, keep in touch. Think of each lead as a potential client.

     

    Why Do You Do This?

    Because being an agent is hard work and we want agents to be listing every home in their market to serve their clients. We think if we can make it simple its more fun.

     

    Do You Work With Brokers?

    Absolutely, have your agents get their zips and your brokerage will dominate the listing market. It also is a great recruiting tool. You can have agents or you can have social agents. We like social agents more.

     

    Where Do you Get Your Data?

    We have industry specific data partners that compile the most relevant information for all people & in your market. We do all the heavy lifting and advertising so you can focus on setting appointments.

     

    City Ad Questions

    How Much Does It Cost?

    You can reserve your zips for $1 each and then pick your plan for each for your primary zip codes from $250 - $100,000 per month. There are no setup fees or transaction fees. If you can't afford it, ask yourself if you spend $8 on anything else daily. If you do, then you can.

     

    Are There Contracts?

    There are no contracts or long-term commitments. You can cancel or pause your subscription at anytime with a 30-day written notice. It's your business. We think this is much better than knocking on doors or eating ramen noodles.

     

    Is My Market Exclusive?

    Yes, you will be the only agent in your zip code. You will be the exclusive Social Agent in your primary zip code forever, as long as your subscription remains active.

     

    What If I Want to Cancel or Pause?

    Simply send a support ticket to our helpdesk prior to your next billing date with your 30-day change or cancellation notice.

     

    Can I Purchase More Than One Zip Code?

    Once you are signed up with The Social Agent you can purchase as many additional markets as you want if they are available.

     

    What If My Zip Code Is Sold Out?

    Since each of our markets are exclusive to only one agent you will need to pick another zip code. We recommend picking the zip code(s) you love that you know your competition isn't focused on.

     

    Is there a Waitlist?

    Yes, you can join the waitlist but you must first be a subscriber and when your zip code becomes available we will automatically subscribe you.

     

    Can I switch Zip Codes?

    Sure, again its your business. Just send us a 30-day change notice. You can also switch from sellers to buyers if you want.

     

    Are there any discounts?

    Nope, we prepay for all advertising on your behalf so we all have to pay the price for the ad space.

     

    How Many Leads Will I Get?

    That depends on the level you come in at and how many zip codes you own. Rule of thumb says a lead per 1K impressions but every market is different. Its also consumer driven and seasonal so contact us today and we can look at your market with you.

     

    How Do I Get My Leads?

    We provide a complimentary Fivestreet account to each client for your lead notifications. Fivestreet is an Autoresponder & Light CRM. You will get an email and text notification in real time for all leads. We can also route leads to any email address and most CRMs.

    Prospect Questions

    What Information Do I Get On My Prospects?

    Each social prospect will come with a prospects contact info (Name, Phone, Email). Additionally, a property address is included with the seller prospects. We suggest connecting with them on Facebook too.

     

    Are The Prospects Qualified?

    No, its the job of the agent to build rapport, gauge motivation and interest. We are simply putting the prospects who submit their info from the ads we run in your lap. So unless someone put the house on a truck and moved it then we are confident there is an opportunity for you there.

     

    What If I Can't Reach My Leads?

    The Social Agent provides the advertising for the leads, not the leads themselves. The information is provided by the consumer and given directly to you via the advertisement. We do not hold any of the consumer information nor do the leads come directly from us. We simply provide the platform for consumers to find agents.

     

    We suggest calling, emailing, texting and even looking them up on Facebook, Linkedin or Google to connect and engage with them.

     

    What Is the Conversion?

    Conversion is subjective to the agent. Our system is based on a conversion rate of 3% to be realistic. If you have 10 consumer leads in front of you each month you should convert 3-4 out of every 120 opportunities over the next 12 - 18 months by just being average. 8-10% of the property addresses submitted are listed within 12-24 months. So whether they list with you or someone else, it is up to you and we will help you get there first. We are rooting for you!

     

    What is the ROI?

    Below is an example ROI calculation to help you plan. In this example, we will assume 10 leads per month, a 3% commission, a $250,000 sales price and a 3% conversion rate over the course of a year. If your average commission, sales price, conversion rate or number of leads is higher than that than you ROI increases dramatically.

     

    The yearly totals would be a minimum of 120 leads and at a 3% conversion would be an average of 3.6 closings. If you only converted 1% that would still be 1.2 closings and still profitable. Basically you only lose by quitting to early.

     

    Over the next year your ROI will be 4.5x. If you spend $6,000 as The Social Agent on Facebook City Ads in your market you should expect a return of $27,000.

     

    Once a listing is obtained you should then feed that listing to Facebook & Instagram directly and drive real leads from your own listings. Ask us how.

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